Cross Cultural Chairs
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Matteo Guarnaccia

Cross Cultural Chairs

Cross Cultural Chairs

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How people sit and are seated: an anthropology of chair design.

The anatomy of our bodies requires sitting; but do we design seats in the same way? Has our meaning of sitting been colonised by Modern design? And how is the diverse, social-cultural act of sitting itself reflected in this functional commodity?

In observing and analysing social and cultural differences through chairs from eight cultures in the most populated countries, Sicilian designer Matteo Guarnaccia went on a field research to portray each country, in collaboration with selected local design studios, to situate each cultural context into the form of a chair. This project diversifies the supposedly mundane parts of chair-culture and chair design, to open the conversation of identity, community and a reality divided into a global and local conglomerate expression through chairs.

Introduction Interviews by FormaFantasma and Aldo Cibic followed by contributed texts by Tulio Amarante, Ana Elena Mallet, Hisashi Ikai, Ayos Purwoaji, Shell Xu, Spandana Gopal, Alexandra Sankova and Wale Lawal.

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The people have spoken

Black and white mini cutting board with yellow handle on white background

Melissa H.

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“Every time I order from Son of Rand, it feels like stepping into a beautifully curated dream. The pieces always spark conversation, and even the packaging feels intentional and special. I’ve started gifting their finds to friends, and they always love them."

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"Finding Son of Rand was like stumbling upon a secret world of design I didn’t know I needed. Everything they carry has a story and a point of view. It’s where I go when I want to be inspired, or when I need the perfect gift that actually means something."

Green and cream checker dog bed on wood floor with modern chair, table, and red lamp

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Son of Rand is my happy place online. Their curation is bold, warm, and playful - like design should be. It’s where I find pieces that make my space feel like me, and I always end up adding one or two extra things I didn’t even know I wanted."

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Meet the Maker

Matteo Guarnaccia is a Sicilian designer based in Europe. After studying design in Barcelona, he had work experiences in Los Angeles and Madrid. Bouncing around inside an artistic environment he had the opportunity to expand his visions and thoughts in different artistic fields, such as graphic design and music. Numerous travel experiences helped Matteo to have a wider understanding on his surrounding, pushing him to learn from any new input. Believing on the true necessity of problem solving, he uses all different communication tools in order to bring a solution to the problem, that might be small, but eventually make a bigger difference in a wider impact. Matteo is currently applying his creative services, from graphic designs projects to products, only when is truly needed, while keep learning and smiling. Matteo is happy to have worked and collaborated with Tate Modern Exchange, CERN, Kvadrat China, Curro Claret, The Institute for PostNatural Studies, The Museum of Modern Art of Rio de Janeiro-Brazil, The National Gallery of Modern Art of Mumbai-India, Archivo y Arquitectura Mexico City- Mexico, the Macan Museum Jakarta-Indonesia, the African Artists Foundation in Lagos- Nigeria and many more.

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