Sottsass: Poltronova 1958-1974 – Son of Rand Sottsass: Poltronova 1958-1974 – Son of Rand
Sottsass: Poltronova 1958-1974
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Sottsass: Poltronova 1958-1974

Sottsass: Poltronova 1958-1974

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The decade that forged the Sottsass look: on the legendary designer's '60s collaboration with the Poltronova company

The decade of collaboration between the Italian designer and architect Ettore Sottsass (1917-2007) and Tuscan furniture company Poltronova from 1960 to 1970 marked a phase of almost total freedom for the designer. The breadth of this era, both rich in creations and decisive in establishing the designer's style, is now accessible in this analysis of Sottsass' work, augmented with advertising photos from the period, annotated sketches and his personal photographs.

In 1956, at the request of the painter and sculptor Sergio Camilli, Sottsass became the artistic director of Poltronova, Camilli's new furniture company. Sottsass then created Poltronova's logo and produced its first catalogs. The vibrant, playful Poltronova catalogs express his experimentation with geometric shapes, mixes of materials and vibrant colors.

The brand became a true standard bearer of Italian creation, collaborating with renowned artists such as Max Ernst. This beautiful catalog, designed in a characteristic Sottsass style, serves as both a guide to all the pieces that he designed with Poltronova and also a celebration of the master's playful spirit in wood, steel, marble and every material he could implement to construct his iconic chairs, cabinets, mirrors and more.

DETAILS & DIMENSIONS

1.5" H x 12.2" L x 10.0" W (3.55 lbs) 208 pages

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Meet the Maker

Considered one of Denmark’s greatest and most influential architects, Mogens Lassen pioneered Danish Functionalism, taking his cues from Bauhaus sensibilities. His interior designs are a natural continuation of his architectural approach and add energy and atmosphere to everyday living spaces and tasks. From decorative objects to larger furniture designs, his designs delicately balance presence without drawing undue attention, finding their natural place in any space.Ettore Sottsass was a product designer and architect who had an enormous influence on Italian design in the second half of the 20th century. Sottsass was born in Innsbruck, Austria, and moved with his family to Italy so that he could study architecture at Turin Polytechnic University. In 1980, Sottsass co-founded the Milan design group Memphis with fellow avant-garde designers Andrea Branzi, Alessandro Mendini, Martine Bedin, and Michele de Lucchi. Aiming to promote radical design, they produced brightly colored, geometric, and often anti-functional furniture, lighting and ceramics. His work belongs to numerous public collections around the world, and continues to inspire young designers.

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